2012年12月18日 星期二
week 12. observation and ideation (smart things)
smart things by M. Kuniavsky
Chapter 14. Observation and Ideation
A bAsic observAtion method
1. Define the scope of the observation
2. Pick an audience
3. Observe for an extended period
4. Document observations
5. Interview representatives
6. Organize observations
7. Identify patterns
8. make recommendations
SPECIFIC METHODS:
14.1.2.1 digital ethnography and Public Photos
14.1.2.2 diary studies
14.1.2.3 design Probes
Cultural Probes
Technology Probes
14.2 iDeatiOn
IDEO methods cards
IDEO methods cards app
www.interactioncards.org
14.2.2 new ideAtion tools
14.2.2.1 crowdsourcing
1. Invite people to generate ideas using a fixed set of criteria.
2. generate hundreds or thousands of ideas.
3. Invite other people to evaluate the quality of the ideas generated by the people in the first
group. Use multiple people to evaluate each idea (or set of ideas) and average the results.
4. Use the highest rated ideas as seeds for further ideation in-house.
14.2.2.2 bodystorming
Chapter 14. Observation and Ideation
A bAsic observAtion method
1. Define the scope of the observation
2. Pick an audience
3. Observe for an extended period
4. Document observations
5. Interview representatives
6. Organize observations
7. Identify patterns
8. make recommendations
SPECIFIC METHODS:
14.1.2.1 digital ethnography and Public Photos
14.1.2.2 diary studies
14.1.2.3 design Probes
Cultural Probes
Technology Probes
Cultural probes from Designit
14.2 iDeatiOn
IDEO methods cards
IDEO methods cards app
www.interactioncards.org
14.2.2 new ideAtion tools
14.2.2.1 crowdsourcing
1. Invite people to generate ideas using a fixed set of criteria.
2. generate hundreds or thousands of ideas.
3. Invite other people to evaluate the quality of the ideas generated by the people in the first
group. Use multiple people to evaluate each idea (or set of ideas) and average the results.
4. Use the highest rated ideas as seeds for further ideation in-house.
14.2.2.2 bodystorming
2012年12月17日 星期一
2012年12月16日 星期日
2012年12月11日 星期二
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